Violence in advertising: A multilayered content analysis

Tim Jones; Peggy H. Cunningham; Katherine Gallagher

doi:10.4324/9781315706726-28

Violence in advertising: A multilayered content analysis

Tim Jones, Peggy H. Cunningham, Katherine Gallagher

Rowe School of Business

Management

Research output: Chapter in Book/Report/Conference proceeding › Chapter

4 Citations (Scopus)

Abstract

Most people in the developed world are routinely exposed to violence in television and film, video games, music, the Internet, and advertising. Public concern about media violence, particularly with “excessive quantity, graphic detail, interactive nature (in video and computer games), and gratuitous fictional and non-fictional violence” is growing (Cooper 2008, p. 23).

Original language	English
Title of host publication	Advertising and Violence
Subtitle of host publication	Concepts and Perspectives
Publisher	Taylor and Francis
Pages	255-289
Number of pages	35
ISBN (Electronic)	9781317477716
ISBN (Print)	9780765642691
DOIs	https://doi.org/10.4324/9781315706726-28
Publication status	Published - Jan 1 2014

Bibliographical note

Publisher Copyright:
© 2014 Taylor & Francis.

ASJC Scopus Subject Areas

Economics, Econometrics and Finance(all)
General Business,Management and Accounting

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Access to Document

10.4324/9781315706726-28

Cite this

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Violence in advertising: A multilayered content analysis

Abstract

Bibliographical note

ASJC Scopus Subject Areas

UN SDGs

Access to Document

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Cite this